We have been hearing the concept of Digital Transformation for some years now; it is time to prove that transforming your organization pays back. Digital Transformation has swept across multiple industries and it is not all about potentialities, but Business. Companies are created to generate sustainable economic and social profits. According to Forrester Research, 55% of executive directors think that Digital Transformation generates double-digit growth. Now it is time to make things count. At DES we provide our audience an extensive program of the latest relevant industry topics, with plenty of use cases and success stories. It is not only about topics of tomorrow and current marketing and industry trends, but today’s realities.