Alejandro Fernández Lupiáñez
Company: Svachat Technologies
CEO and founder of Svachat, he has experience in different multinationals in the retail sector such as Decathlon and Primark, going through different trades from salesman to store manager. I have led projects with more than 150 employees and 1 million clients per year which has allowed me to observe the main difficulties that users of physical commercial surfaces have. The main motivation that has led me to undertake this project is my concern about how to improve customer satisfaction.